HIGHLIGHTS FROM THE SHOW:
- How social media effects big corporations bottom line.
- The importance of brands speaking to their audience.
- What its like to work in footwear, specifically in the skateboarding industry.
- Taking a trip down memory lane in the skateboarding industry.
- Marketing in a niche industry and what it takes.
- Earning your spot in corporate america without a college degree.
- Bootstrapping your own career.
- Transitioning to the outdoor industry.
- Sticking to something without giving up too early.
- How to market products by going with your gut.
- What it takes to create emotion with your customers.
- Why friends and relationships are the best part of what he does.
- Possibly running for MAYOR of Carlsbad.